For a user survey in the factory of one of our pilot customers, we first worked through machine manuals. To compile the users’ understanding of the machines, we then had technicians, machine operators and shift supervisors explain them to us in detail. It quickly became apparent that users have different understandings of how a machine is built and how it works, and that there are many different terms for a component. For a component that blows air, we heard many terms, including “blower tube,” “blow tube,” and “fan rod.” Tape designation is also a good example. While technicians counted tapes by manual, namely from back to front, machine operators number the tapes as they usually stand in front of the machine. Thus, they give the number 1 to the belt closest to them and then number through to the back. Of course, this can lead to misunderstandings.