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Where would we be without our supporters?

We are firmly con­vinced that suc­cess can only come through cooper­a­tion with the best. For us, dis­so­ci­ation, fear of imit­at­ors, or even delib­er­ate mis­in­form­a­tion are only signs of a lack of con­fid­ence in our own abil­it­ies. We believe in ourselves and our vis­ion. We want to imple­ment this with high pres­sure and qual­ity, and for this we need excep­tion­ally good cooper­a­tion part­ners. With lots of trust in each oth­er and focus on our own core tasks, we can cre­ate some­thing truly great.

In addi­tion, work­ing with extern­al part­ners has two very decis­ive advant­ages. On the one hand, one’s own ideas and points of view are per­man­ently sub­jec­ted to an extern­al stress test. Thanks to the trust that has been built up, you always receive strong feed­back on your own res­ults at reg­u­lar inter­vals. On the oth­er hand, work­ing is simply so much more fun.
In view of this basic philo­sophy, today we can rely on a unique net­work of cooper­a­tion part­ners. Our part­ners want to help us real­ize our big goals, with a lot of com­mit­ment and passion. have been part­ners from the very begin­ning. With only a con­fused, barely thought-out idea and a budget that was far too small, we went in search of pro­fes­sion­al sup­port in 2017. We wanted to devel­op first mock-ups as a basis for sub­ject tests. Tina, Raja, and Claudia got dir­ectly involved. Des­pite many, cer­tainly not always easy, loops, suc­cess­ively developed some­thing like a first concept with us. In the pro­cess, we dis­covered how dif­fer­ent the lan­guage and per­spect­ive on dif­fer­ent things can be. Reas­on for that were our dif­fer­ent back­grounds. This helped us learn a lot about our communication.
Togeth­er we vis­ited machine oper­at­ors all over Ger­many and had con­ver­sa­tions with poten­tial users. Our first mock-ups were then cre­ated in intens­ive work­shops. These visu­al­iz­a­tions helped us a great deal with intern­al and extern­al com­mu­nic­a­tion. Moreover, they ensured that we were bet­ter able to engage in con­ver­sa­tion with poten­tial cus­tom­ers and part­ners. Build­ing on this, the real imple­ment­a­tion of our soft­ware pro­to­type began in 2019.

While the Peers at Peer­ox took care of the backend, the algorithm and the infra­struc­ture, our Peers at Tyc­lipso, build­ing on their own CMS, fur­ther developed the exist­ing screens with us and con­ver­ted them into software.
We are still involved in a very close, intens­ive exchange and mean­while have already imple­men­ted the second ver­sion of MADDOX. Today we can say with full con­vic­tion that we would not be where we are without the strong com­mit­ment, the high level of trust and pro­fes­sion­al­ism, and the top skills of the many col­leagues at

Our advisory board

For many years we have main­tained a very good, friendly net­work with Dresden entre­pren­eurs in vari­ous indus­tries. After the found­a­tion of Peer­ox, we decided quite quickly to merge this net­work into an offi­cial advis­ory board. Our goal is to be able to dis­cuss our short, medi­um, and long term strategy openly and hon­estly with people with exper­i­ence. Although their own added value is very man­age­able, we have been able to con­vene an extremely high-caliber group with Dr. Stefan Hen­nig (SQL AG), Prof. Mari­us Brade (FH Dresden, MindOb­jects GmbH), Ron­ald Claus von Nord­heim (watttron GmbH), André Pinkert (queo GmbH), and Dr. Lukas Oehm (Fraunhofer IVV Dresden).

In reg­u­lar meet­ings, we present our ideas and receive very con­struct­ive, crit­ic­al feed­back. The pre­par­a­tion of advis­ory board meet­ings in a strategy day also always ensures (des­pite the intens­ive day-to-day busi­ness) that we do not lose sight of our entre­pren­eur­i­al tasks. In par­tic­u­lar, the inter­dis­cip­lin­ary com­pos­i­tion of soft­ware devel­op­ment, UX design, mech­an­ic­al engin­eer­ing, media design, and research are very valu­able for us. The advis­ory board also helps us in its advis­ory role to resolve any stale­mates between the shareholders.

Brand Team

Imme­di­ately after found­ing Peer­ox, we had an intense dis­cus­sion with­in the team. How much time and money do we want to invest in pub­lic rela­tions? With our B2B busi­ness and dir­ect cus­tom­er con­tact via the circle of con­sult­ants, the focus did not neces­sar­ily have to be on strong marketing.
Nev­er­the­less, we decided early on to focus on core tasks in this area as well, and to work with professionals.
If MADDOX is to take over know­ledge man­age­ment in pro­duc­tion oper­a­tions, this requires a cer­tain amount of trust on the part of the cus­tom­er. That is why pro­fes­sion­al cor­por­ate man­age­ment and a cor­res­pond­ing extern­al image have always been import­ant to us.

In Marken­team GmbH we were able to win a pro­fes­sion­al, cre­at­ive, and very reli­able part­ner for these tasks. Thanks to Marken­team, we now have a respect­able homepage, an attract­ive pitch deck, and a (in our opin­ion) great logo. In close cooper­a­tion and through a lot of listen­ing, their col­leagues have helped us identi­fy very well with our image. The speech bubble espe­cially is as simple as it is ingeni­ous. In com­bin­a­tion with the col­ors red and blue, it con­veys exactly the mix­ture of human com­mu­nic­a­tion and tech­nic­al innov­a­tion. This com­bin­a­tion is the found­a­tion of our work.
It is also thanks to the work of the brand team that we were even able to win the LogiT­ech Star­tup Prize.

Our wishes and ideas are often much big­ger than our budget. Even though, we work fairly, patiently, and with a lot of fun, and look for­ward to our next steps together.

Fraunhofer Institute for Process Engineering and Packaging, Dresden Processing Technology Branch

Our idea of a self-learn­ing assist­ance sys­tem ori­gin­ated dur­ing our work at the Fraunhofer Insti­tute for Pro­cess Engin­eer­ing and Pack­aging IVV, Insti­tute Sec­tion Pro­cessing Tech­no­logy. Since then, we have been and con­tin­ue to be highly sup­por­ted by the institute’s man­age­ment in push­ing the idea for­ward. Fur­ther­more imple­ment­ing it, and even turn­ing it into our own com­pany. For the very founder-friendly atmo­sphere, the insti­tute sec­tion head Prof. Jens-Peter Majschak even received 2nd place at the FutureSax Trans­fer Award for the spin-off Watttron GmbH at the begin­ning of 2020.

Then as now, the sub­ject of trust­ing cooper­a­tion is the found­a­tion of a joint, suc­cess­ful col­lab­or­a­tion. Our mutu­al goal is to con­tin­ue with the cur­rent close cooper­a­tion. At the Fraunhofer IVV Dresden, numer­ous innov­at­ive research pro­jects are cur­rently under­way in the con­text of assist­ance sys­tems and poten­tial fea­tures. While we, on the part of Peer­ox, return sug­ges­tions regard­ing real needs from the industry to the insti­tute, we are sup­por­ted in research-heavy work and projects.

Chair of Engineering Psychology and Applied Cognition Research (TU Dresden)

We got to know each oth­er in 2015 in a joint work­ing group. We have been work­ing very closely togeth­er since then, espe­cially in research pro­jects at the Fraunhofer IVV Dresden. Thanks to our col­leagues, we have rethought our “engin­eer­ing mind­set” in many areas, and have adop­ted com­pletely new per­spect­ives. We were able to bene­fit from excit­ing research res­ults and, in turn, con­trib­ute use cases from our industry. This strongly inter­dis­cip­lin­ary work is often quite exhaust­ing and dis­cus­sion-intens­ive for all part­ners. How­ever, at no time were there any doubts about the use­ful­ness and the great added value for both sides.

In the mean­time, the suc­cess­ful mod­el of inter­dis­cip­lin­ary cooper­a­tion has even giv­en rise to a lec­ture mod­ule of its own that enjoys great pop­ular­ity among stu­dents: the FLIK mod­ule.

Industrial Advisory Group

Even with our first basic ideas, we approached poten­tial cus­tom­ers and part­ners very openly. In most cases, our very innov­at­ive ideas received a kindly smile, but were rarely taken ser­i­ously. How­ever, there were also innov­at­ive part­ners at the begin­ning who believed in the pos­sible suc­cess of our ideas. We brought togeth­er these part­ners from the fields of mech­an­ic­al engin­eer­ing and pro­duc­tion in an advis­ory group. The mem­bers of the circle of advisors sup­port us as dis­cus­sion part­ners on the busi­ness mod­el or tech­nic­al imple­ment­a­tion, but also with user inter­views and tests with test per­sons. These col­lab­or­a­tions are an essen­tial corner­stone of our strategy to align our product strongly with the needs of our customers.

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